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Creativity and innovation are not one and the same. Creativity is the generation of new ideas by individuals and teams. Innovation is the process of converting those ideas into new products, business practices, and strategies that create value.It's a meaningful distinction because creativity needs to be translated into something concrete for it to generate value. Protecting and nurturing new ideas, and bringing them to fruition, is the basis of innovation. That innovation takes place in and through organizations making it more complex.Leaders of organizations of all sizes and types hope to encourage creativity in their employees. Eliciting creative and innovative ideas within a group, team, or organization has become a crucial skill. The ability of leaders to nurture and protect new ideas is vital to the health of the organization.

Included with your course is a six-month complimentary subscription to Fast Company. Your subscription will start with the current issue. Fast Company publishes 6 issues a year.

Use this link to registerhttps://catalog.mindedge.com/rsu19/courses/1641/creativity-innovation-toolkit

 

 

 

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Introduction to QuickBooks® Desktop 2020 (Mac) is an introductory-level course designed to build a foundation of essential skills in QuickBooks®. In this course, learners will develop a greater understanding of the basic bookkeeping and accounting functions that the software enables. The course content focuses on mastering the fundamental tasks performed in QuickBooks®, including setting up a company file and chart of accounts, entering customer and vendor information, recording sales, creating invoices, managing payables and receivables, creating and customizing reports, and using the Audit Trail.

Note: To complete the exercises in this course, learners will need to set up their own access to the QuickBooks® Desktop 2020 software. A subscription to QuickBooks® Desktop 2020 is not included with this course.

To Register Follow This Link: https://catalog.mindedge.com/rsu19/courses/1771/quickbooks-reg-desktop-basics-2020-mac

 

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Frontline managers sit at the very first level of management across a company's business operations and functions, and are utilized in just about every industry and market. They make up 60% of a company's management ranks, and directly supervise as much as 80% of the workforce. They are the representation of a brand - interacting with customers, speaking to vendors, negotiating contracts, and managing employees. They are, in essence, a company's strategy in motion and the key to its success.The Frontline Manager® certificate and courses were developed to offer vital training in core managerial skills to first-level managers. With a focus on topics such as supervision, coaching, leadership styles, navigating organizational culture, and time management, the courses are designed to help frontline managers develop into true leaders within an organization. The certificate consists of 9 courses and a simulation that are online and self-paced, offering flexibility in the delivery and timeframe. No prerequisites are required to begin the courses. A course will be considered complete when the participant has done all assignments, exercises, review checkpoints, and has received at least a 70% on the course final exam. Students will have 12 months to complete all the courses in the certificate.

Follow this link to register: https://catalog.mindedge.com/rsu19/suites/27641/frontline-manager-reg-certificate

 

 

 

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Paid Search (PPC)

with Mind Edge

Paid Search advertising, also called pay-per-click (PPC), is used to pay for traffic to visit a website. In this course, learners will explore search marketing, the search process, and the buying cycle. Also included is how to set up a successful PPC account, how to set and measure goals, and how to optimize keyword usage using a variety of strategies. Learners will then examine components of effective ads and landing pages, how to optimize ad targeting, and when to use search or display advertising. The course then delves into research and analysis considerations, such as report creation, improving quality score, and using A/B and multivariate ad testing. Course material is presented through the use of text, videos, games, and other engaging content.

Follow this link to registerhttps://catalog.mindedge.com/rsu19/courses/1433/paid-search-ppc

 

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QuickBooks® Online Basics is an introductory-level course designed to build a foundation of essential skills in QuickBooks® Online. In this course, learners will develop a greater understanding of the basic bookkeeping and accounting functions that the software enables. The course content focuses on mastering the fundamental tasks performed in QuickBooks®, including setting up a company file and chart of accounts, entering customer and vendor information, recording sales, creating invoices, managing payables and receivables, creating and customizing reports, and using the Audit Log.

Note: To complete the exercises in this course, learners will need to set up their own access to the QuickBooks® Online platform. A subscription to QuickBooks® Online is not included with this course.

Use this link to register: https://catalog.mindedge.com/rsu19/courses/1713/quickbooks-reg-online-basics

 

 

 

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Marketing Automation

with Mind Edge

This course is designed to help learners develop a solid understanding of the basic concepts and techniques that they will encounter as practitioners in the marketing automation field. Module 1 explores the buying cycle and purchase funnel, along with measuring content strategies and calculating the value of customers, followers, likes, and mobile loyalists. Module 2 introduces the single customer view as it relates to cultivating leads and covers customer relationship management and email marketing, with emphasis on multi-touch campaigns and lead scoring. It also discusses loyalty programs and methods for measuring their effectiveness. Finally, learners will combine this knowledge with business concepts in order to better inform marketing decisions for their firm.

Follow this link to register: https://catalog.mindedge.com/rsu19/courses/1231/marketing-automation

 

 

 

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